Here at onlinecasino.ie we have enjoyed observing and commenting on the development of online casinos almost since their introduction. During that time we have established and maintained our well known list of recommended online casinos by carrying out regular online casino reviews and reporting on any new developments worthy of comment. In the early years all the online casino sites were operated by the leading bookmakers, and generally formed just a part of their bigger online sports gambling sites. In fact the whole concept of online casinos was the result of these bookmakers wanting to extract maximum benefit from their investment in online sports gambling, which was of course their core business. Introducing a few gambling games onto these sites turned out to be a huge success and the idea of playing casino games online took off in a big way. These online casinos operated by the big bookmakers rapidly expanded the range of casino games they offered and completely dominated the market for a number of years. All the features we now expect from our online casinos such as the live casino and the free play options were developed by these companies in conjunction with the equally important online casino software companies, so they also dominated our online casino reviews at the time and therefore of course our recommended list. The problem was that they all started to become very similar and even the casino games they offered could often be found on several different sites because a few of the casino software companies responsible for most of the slots games also became very dominant and were used by several site operators. We have to admit that this situation made our online casino reviews somewhat less interesting and our recommended list arguably a little irrelevant than we would have wished. Fortunately the increasing popularity of playing casino games online has encouraged an influx of new specialist online casinos to the sector over the last couple of years, and they have revitalised the online casino experience with new ideas and a huge number of new casino games. Regular visitors to this site will therefore have witnessed a number of these new online casinos reaching the standards we expect from online casinos we feature on our recommended list. Their introduction has also meant that our online casino reviews have also become relevant again and hopefully will help prospective new casino games players find the right online casino for them.
Whilst it is certainly true that these new online casinos have brought a bit of excitement back to the online casino scene, it would be wrong to ignore the continued presence of the online casinos operated by the leading bookmakers. These online casinos still have a lot to offer casino games fans and remain a vital part of the online casino scene. In Ireland for instance anyone with the slightest interest in gambling will know that Paddy Power is our most popular bookmaker, and the Paddy Power casino element of their online gambling site is of course still an excellent place to enjoy playing casino games. In fact the Paddy Power casino has always been a site where players could find different casino games because they chose to use software supplied by Wagerworks rather than one of the bigger casino software companies. This meant that many of the slots games featured on the Paddy Power casino site were exclusive and not available elsewhere. Everyone knows that Paddy Power have one of the biggest betting shop estates in Ireland and therefore have a head start in terms of brand awareness, but the fact that so many of their customers also live within easy reach of one of their betting shops means that they can also offer them the option to manage their online casino account using cash at any of these shops. We believe that this is a distinct advantage because using cash is clearly one of the safest and most secure deposit options.
We should also point out that customers of the Ladbrokes casino also have the same opportunity to manage their accounts using cash at one of their many betting shops in Ireland. The Ladbrokes online casino was one of the first to be established and has featured on our recommended list for many years. The majority of the casino games offered by the Ladbrokes casino are supplied by a company called Microgaming, but last year Ladbrokes agreed a deal with the biggest casino software company in the world, Playtech which they hope will improve their digital business. The first of the leading bookmakers to introduce casino games onto their sports gambling site was William Hill of course, and the William Hill casino was also one of the first to benefit from the expertise of Playtech in the casino games market. The William Hill casino and the other online casinos operated by big bookmakers, such as Bwin, 888 and Betfred all have a large satisfied following among casino games enthusiasts and all still thoroughly deserve their position on our recommended list.
We now come to the first of the new specialist online casinos that offer no other gambling options to come on stream, namely the All Irish casino. Clearly aimed primarily at the Legion of Irish casino games fans, the All Irish casino features games supplied by NetEntertainment or NetEnt for short. This is a well-respected Swedish casino software supplier and enables the All Irish casino to offer many exclusive games. The All Irish casino was also the first to offer a live casino option actually streamed from a real casino in Malta.
The best feature of all the new online casinos which have come on stream over the last couple of years is their use of more than one software company to supply their slots games. This means that casino games fans looking for something different can be sure they will find it at online casinos such as CasinoLand, Instacasino and Yako casino. Perhaps one of the most interesting of the new online casinos, certainly for real slot machine fans is the CasinoCasino site, which brings many of the iconic Amatic Industries slot machine games online for the first time.